PROJECT
Timberline Bank
Experience banking that puts you first.
Employer: GROWL Agency
Project Date: 2025
Platfrom: HubSpot
Overview:
A full website redesign centered on enhancing the mobile experience, improving lead capture and tracking, and delivering a more modern, refined aesthetic. One of the main challenges the Timberline team faced was the difficulty of making site updates. By rebuilding the site in HubSpot’s Content Hub, I created a flexible, user-friendly platform that empowers their team to easily manage and update content moving forward.
Applied Services:
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Planning & Strategy
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UI/UX Design
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Custom CSS
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SEO Strategy
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Landing Page Templates
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HubSpot form strategy
The Transformation
Before
After
01
Design Process
Creating a wireframe allowed me to clearly define and plan the website’s information hierarchy. The original navigation was difficult to use, so I introduced a double navigation system that significantly improved usability. I also developed a site map to illustrate the revised structure and content flow—consolidating unnecessary pages to streamline the user experience.
02
Final Design
Following approved wireframe, a design was created utilizing brand guidelines and direction. An elegant dark design was choosen from the options creating a perfect blend of high-end feel and approachability.
03
Responsive & Mobile Design
Responsive design and mobile optimization are essential. Thorough quality assurance and testing were conducted to ensure a seamless, high-quality user experience across all devices.
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