PROJECT
GROWL Agency
Grow your business with advanced marketing technology and data-driven strategies.
Employer: GROWL Agency
Project Date: 2025
Platfrom: HubSpot
Overview:
A website design refresh aimed at enhancing usability and clarifying messaging. While the previous site had a solid foundation, dark hero headers affected readability, and the mix of retro imagery with team photos created visual inconsistency. By updating the headers, we were able to bring more content above the fold, deliver clearer messaging, and significantly improve the mobile experience.
Applied Services:
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Planning & Strategy
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UI/UX Design
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Custom CSS
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SEO Strategy
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Landing Page Templates
The Transformation
Before
After
01
Design Process
After researching and analyzing top HubSpot agencies, I noticed a common trend: many prioritized direct messaging over large background image headers. To strike a balance, I leveraged the existing branded imagery to maintain visual consistency while repositioning key content higher on the page for better impact and user engagement.
02
Final Design
The final result was a more cohesive website that reflected the brand while making it easier for users to navigate, understand the messaging, and access key information.
03
Responsive & Mobile Design
The site was fully optimized and customized for mobile and tablet devices, ensuring a seamless user experience across all screen sizes. This update also delivered a significant boost in overall page speed and performance, enhancing load times and improving SEO and user engagement.
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